About Us

Founded in 2018 before the hype, we pride ourselves on being a matcha brand with a mission of pricing our products ethically, something we think the matcha industry in general needs to do a better job of. We want people to know delicious matcha and hojicha doesn't have to be unattainable and can be enjoyed daily by the average person.

In addition to our ethical pricing, we are dedicated to creating a more sustainable future. Our contributions impact the planting of mangrove trees and plastic waste collection. These reforestation and ocean clean-up efforts will not only revive natural habitats but also improve coral reef health, support local livelihoods, and aid in the fight against climate change by extracting CO2 from the air. Every single order plants 1 tree & removes 2 plastic bottles.